Over the past few posts I’ve talked a lot about social media and how social media will play a huge part in your future rankings. If you haven’t started to use social media effectively you really should start now.
Just like building a list having engaged social media fans will ensure that even if google de-indexes your main site you will still be able to talk directly you your subscribers and ensure your message is out there.
One way that you can ensure that you start to use Social media more effectively is to use some of the social media centric sites like Triberr and Empire Accounts.
Triberr is a simple way of building a tribe of followers who have similar sites to you, by linking your twitter account you can ensure that people in the same tribes as you see your post and have the opportunity of tweeting about it or liking it. Some great additional features are the ability to request guest posts from within the system and to also set up your own tribe. I’ve done this for WPG members who have personal IM blogs so we can all help promote each others sites
It’s easy to use and takes 10 minutes a day and before long you will see your posts being exposed to thousands of possible subscribers with the same interestes as you.
Empire Avenue is a totally different kettle of fish. I am kicking myself for missing the potential of EA until recently. I joined a year ago and though it was a good “game” but then stopped using it.
Having recently gone back I’ve now realized that I was stupid not to stick with it and that it is way more than a game.
The concept is simple you link your social media accounts to your Empire Avenue accounts and then people can buy shares in you. The more investors you have the higher your share price, the more social activity you have the higher your price . Just like a real stock market you can get dividends which build your income and allow you to invest in other people. If your like me you’ll want to ensure that you earn money for your investors so you’ll do that bit extra and follow up on your social media activities.
Thats the fun part.. the really serious part comes after your value rises above 50 then you can start to post missions which you can give some of your hard earned Eaves (the EA currency) to people who successfully complete the missions. So what could those missions be? Comment on a post, Tweet a post, like a page , give a +1 to a post etc etc.. the possibilities are endless.
Empire Avenue may on the surface seem like a bit of fun but it can have an extremely positive effect on your social media presence, ask yourself why companies like Ford Audi and Xbox (microsoft) have an active presence on there and why they have embraced it so whole heartedly?
One great aspect to it which seems to be overlooked is that it allows you to see which social media channels you are most active it. So for example my twitter score is much higher than anything else, it shows me at a glance that I should be spreading my social presence much wider. I know that i now need to do more on facebox and Google plus. I am shortly to head to Barcelona for a few days so i’ll make sure to use my Instagram accounts along with Foursquare.
On the surface you may be thinking how will that help me get my business more well known, well it’s simple really. Using more social media will increase my share price on Empire Avenue, that will attract more people who want to invest in me these people will share my tweets and like my posts and visit my blog. Social media is all about 1 step at a time the more you little steps you take the further you get.
The downside to Empire Avenue is that it can seem a bit daunting and overwhelming at first (the same with Triberr) but luckily there are lots of videos on YouTube to help explain it all and to give you tips and strategies.
Give it a go, the worst that can happen is that you can have some fun!