If you have read my blog a few times you’ll know that when I start with a disclaimer that I am going to rip someone a new one! So here is my disclaimer.
I really like Ezinearticles and Chris Knight , Ezinearticles and Chris have provided a platform that have allowed myself and hundreds of other marketers to make profits from our sites. Even as I write this I am drinking coffee out of an EZA Mug. Several thousand dollars a month of my income can be directly attributed to EZA. Of course Chris also profits from my articles so it’s a good symbiotic relationship.
I completely respect Chris’s rights to do whatever he wants to do with ezinearticles and change the rules when he feels it’s for the best. Surprisingly that’s not what this post is about .Occasionally Chris seems to say things without thinking them through. Maybe in a bid to lessen the impact of his “War on Internet Marketers” (dare I say that EZA has been built to the position it is today largely by internet marketers?) he posted a video and a post last night about the statistics of the Problem articles they have.
The part that make me angry is the following
Get this: Over 142,000 articles are currently in “Problem Status.” Of those, 41% are under 399 words. Compare that to those that are over 750+ words which account for 1-2% of the total. That means you can significantly increase your chances of having your article accepted purely by increasing your word count to the 400+ range. Watch for a full blog post this week with the details on this internal stats study.
Thats the type of stats a politician would quote to justify something that is basically unjustifiable.
Let me explain more, The stats mean absolutely nothing without something to base them on.
142,000 articles in problem stats …against how many live articles?
41% are under 399 words ..Ok but what percentage of live articles are under 399 words?
2% of articles of over 750 words are problem articles .. so how many live articles are over 750 words?
It could be that when we know all the stats that articles less than 399 words are statistically LESS likely to be in problem status.
Additionally no mention of why the articles are in problem status is made. Surely unless it is due to article length then the stats above mean absolutely nothing. How does an article that is in problem status due to a keyword stuffed title have any relevance on the article length?
I realize that Chris is trying to make people improve the quality of the articles and I fully support that, but more keywords doesn’t mean higher quality. I’ve often spent time trimming a 500 word article down to 300 to get the facts across quicker. Unfortunately most people just skim read the articles so the shorter and more concise the article the better. Of course if they get bored they are more than likely to click one of Chris’s Adsense adverts!…hmmm
How about this for a compromise if Chris is happy to move the resource box to the top of the article I will happily write 1000 word articles all day long
There is absolutely no need for Chris to justify the recent rule changes but by using weak statistical data with nothing to support it he is doing himself a disservice.
Before I go there is one stat that would end this discussion right now.. whats the average CTR of 700 word articles against 300 word articles? I suspect it’s considerably different!