Comments on: Internet Myths #346 – The Money Is In The List http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/ The Ramblings Of An Internet Marketer Wed, 08 Feb 2012 08:44:15 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Gordon Ferrell http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-1068 Gordon Ferrell Tue, 07 Sep 2010 03:02:28 +0000 http://mjthompson.net/?p=512#comment-1068 Thanks for blogging about Andre's unique approach to list building. I need to read it again to digest all that he wrote. My biggest question I have is how to market this kind of squeeze page to sites with very short attention spans, like traffic exchanges and list builders. I see how a pre-qualified lead is more valuable in the long run, but it will take longer and require more patience than most people have. I hope that I can develop that kind of patience. I look forward to learning more from Andre as I read his future emails. Thanks for blogging about Andre’s unique approach to list building. I need to read it again
to digest all that he wrote. My biggest question I have is how to market this kind of squeeze
page to sites with very short attention spans, like traffic exchanges and list builders.
I see how a pre-qualified lead is more valuable in the long run, but it will take longer
and require more patience than most people have. I hope that I can develop that kind of
patience. I look forward to learning more from Andre as I read his future emails.

]]> By: Ed http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-968 Ed Tue, 06 Jul 2010 16:47:59 +0000 http://mjthompson.net/?p=512#comment-968 I'm nervous a little and curious about the product he's about to promote to me. And whether or not it can live up to its promise for the reasonably hard-working Joe I’m nervous a little and curious about the product he’s about to promote to me. And whether or not it can live up to its promise for the reasonably hard-working Joe

]]> By: John Burnside http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-956 John Burnside Mon, 28 Jun 2010 12:35:05 +0000 http://mjthompson.net/?p=512#comment-956 It is about the quality of the customers not the quantity because then you can be more assured that they are going to click on or look at what you have got to offer. However I'm not going to say that it's useless to get the 'type 1' people on your list because you can get the odd sale out of them or they may talk about your product. so quality is much better but if you can get quantity as well you should but only target quality. It is about the quality of the customers not the quantity because then you can be more assured that they are going to click on or look at what you have got to offer. However I’m not going to say that it’s useless to get the ‘type 1′ people on your list because you can get the odd sale out of them or they may talk about your product. so quality is much better but if you can get quantity as well you should but only target quality.

]]> By: Website Flipping Tips http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-952 Website Flipping Tips Wed, 23 Jun 2010 04:07:41 +0000 http://mjthompson.net/?p=512#comment-952 Mark: As always, great stuff. I just spent the last 15 minutes going through Andre's 5 step process. You're right, the quality of content is awesome. The main thing I took away from his content, however, was "free access to an email list" isn't good - in his opinion. That really struck a chord with me and has me totally rethinking how to build a list. Maybe I won't force someone to buy something to get on my list, but the idea of making sure they really want to be on my list is something I need to implement. Travis Mark:

As always, great stuff. I just spent the last 15 minutes going through Andre’s 5 step process. You’re right, the quality of content is awesome. The main thing I took away from his content, however, was “free access to an email list” isn’t good – in his opinion. That really struck a chord with me and has me totally rethinking how to build a list.

Maybe I won’t force someone to buy something to get on my list, but the idea of making sure they really want to be on my list is something I need to implement.

Travis

]]> By: Easy Website Creator http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-950 Easy Website Creator Tue, 22 Jun 2010 14:44:01 +0000 http://mjthompson.net/?p=512#comment-950 Hi, I agree with the sentiments of the article. When list building don't do what I did before I knew better. I was giving away very good 'freebies' to those who opted in on my squeeze - nothing wrong with that right? The problem was that I had targeted the entire planet. I had a fantastic number of sign ups who promptly unsubscribed as soon as the freebies dried up. I can completely understand people in the third world doing this but ever since I have targeted the USA, the UK, Canada, Australia and New Zealand only. Regards Lawrence Hi,

I agree with the sentiments of the article. When list building don’t do what I did before I knew better. I was giving away very good ‘freebies’ to those who opted in on my squeeze – nothing wrong with that right?

The problem was that I had targeted the entire planet. I had a fantastic number of sign ups who promptly unsubscribed as soon as the freebies dried up.

I can completely understand people in the third world doing this but ever since I have targeted the USA, the UK, Canada, Australia and New Zealand only.

Regards
Lawrence

]]> By: Laurie Lacey http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-948 Laurie Lacey Sun, 20 Jun 2010 15:50:02 +0000 http://mjthompson.net/?p=512#comment-948 Hi Mark, Interesting insights! I like your perspective on list building, although I must say that I've received some good results from JV list building events. Andre Chaperon's "Affiliate Bully" site is dynamite! I really like his approach, using lots of good content. I think this would be an excellent way to increase subscribers to a membership site. My head is spinning with ideas.... All the best, Laurie Hi Mark,

Interesting insights! I like your perspective on list building, although
I must say that I’ve received some good results from JV list building
events.

Andre Chaperon’s “Affiliate Bully” site is dynamite! I really like his
approach, using lots of good content. I think this would be an
excellent way to increase subscribers to a membership site. My
head is spinning with ideas….

All the best,
Laurie

]]> By: Andre Chaperon http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-946 Andre Chaperon Sun, 20 Jun 2010 10:05:21 +0000 http://mjthompson.net/?p=512#comment-946 @Mark - thanks for the kinda words mate. > But say your ultimate goal is to help as > many people as possible. Isn't it better > to get people onto your list and then > provide them with great information and > value? Or is it better to provide great > information and value before asking them > to opt in? @Chris Jerrett - its not about "wanting" to help as many people as possible. It's about only helping those people that want to be helped and have a burning desire to go somewhere. End of the day you really don't want people on your list that really shouldn't be there (dead weight - which you pay for). My AffiliateBully.com funnel "filters out" around 60% of people. Meaning that only about 40% of people that land on the first page, make it all the way through - and then opt-in. Which is exactly the outcome I want. > The information shared here is, > hopefully, a "light-bulb" event. @Wayne - glad you found value in it. > The targeted list is very important. > Hard to build though. @LoneWolf - It's prob'ly not as hard as you think. > I've heard $1/month/subscriber. > Does this seem realistic? It just depends on the relationship. I've got that number up to $15/subscriber when I've promoted a product. Just depends on the VALUE you deliver ... and how well you match a product (or content) to the needs/wants of your audience. > I'd be ecstatic with 10%, and I'm sure > that the number is more than 10 in reality. Problem is that when these guys get a 60 - 80% refund rate, they essentially "burn" the reputation they have with their unhappy customers. Not ideal for a long term relationship. That model works for them because they constantly have their "friends" and bought affiliates topping up their lists when the next launch comes around. Andre @Mark – thanks for the kinda words mate.

> But say your ultimate goal is to help as
> many people as possible. Isn’t it better
> to get people onto your list and then
> provide them with great information and
> value? Or is it better to provide great
> information and value before asking them
> to opt in?

@Chris Jerrett – its not about “wanting” to help as many people as possible. It’s about only helping those people that want to be helped and have a burning desire to go somewhere.

End of the day you really don’t want people on your list that really shouldn’t be there (dead weight – which you pay for).

My AffiliateBully.com funnel “filters out” around 60% of people. Meaning that only about 40% of people that land on the first page, make it all the way through – and then opt-in.

Which is exactly the outcome I want.

> The information shared here is,
> hopefully, a “light-bulb” event.

@Wayne – glad you found value in it.

> The targeted list is very important.
> Hard to build though.

@LoneWolf – It’s prob’ly not as hard as you think.

> I’ve heard $1/month/subscriber.
> Does this seem realistic?

It just depends on the relationship.

I’ve got that number up to $15/subscriber when I’ve promoted a product. Just depends on the VALUE you deliver … and how well you match a product (or content) to the needs/wants of your audience.

> I’d be ecstatic with 10%, and I’m sure
> that the number is more than 10 in reality.

Problem is that when these guys get a 60 – 80% refund rate, they essentially “burn” the reputation they have with their unhappy customers.

Not ideal for a long term relationship.

That model works for them because they constantly have their “friends” and bought affiliates topping up their lists when the next launch comes around.

Andre

]]> By: Mark http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-944 Mark Sat, 19 Jun 2010 16:20:06 +0000 http://mjthompson.net/?p=512#comment-944 No you have access immediatly Unless you paid with something like an echeck but in most circumstances you can dive right in by loging in using the details you joined with No you have access immediatly Unless you paid with something like an echeck but in most circumstances you can dive right in by loging in using the details you joined with

]]> By: Bea http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-943 Bea Sat, 19 Jun 2010 16:12:42 +0000 http://mjthompson.net/?p=512#comment-943 Hi Mark, I just ordered the WP Goldmine special through PayPal. Does it take eight days (when the $1.00 passes) before I can access all the materials and the forum? Sorry to contact you here, I'm a complete newbie. Hi Mark,

I just ordered the WP Goldmine special through PayPal. Does it take eight days (when the $1.00 passes) before I can access all the materials and the forum? Sorry to contact you here, I’m a complete newbie.

]]> By: Rieke http://mjthompson.net/512/internet-myths-346-the-money-is-in-the-list/comment-page-1/#comment-942 Rieke Sat, 19 Jun 2010 08:53:08 +0000 http://mjthompson.net/?p=512#comment-942 Ultimately I realized that some well known Marketers bombed my box with JV-offers. The text makes clear that they don't know the product or in other words: they only repeat - sometimes even in poor words - what the product owner is promissing. I ask myself: Why do they behave like this? Now, most of the time I don't even open the mail and move it directly to the trash. These people who really had create something very valuable and therefore buildt up a good relationship, now are doing everything to become less truthful :( And for what reason? To earn more money.... Mark, Bob - you are absolutely right, actually there are only a few guys on the web, worthwhile to follow them and be subscribed to their list. Ultimately I realized that some well known Marketers bombed my box with JV-offers. The text makes clear that they don’t know the product or in other words: they only repeat – sometimes even in poor words – what the product owner is promissing.

I ask myself: Why do they behave like this? Now, most of the time I don’t even open the mail and move it directly to the trash.

These people who really had create something very valuable and therefore buildt up a good relationship, now are doing everything to become less truthful :( And for what reason? To earn more money….

Mark, Bob – you are absolutely right, actually there are only a few guys on the web, worthwhile to follow them and be subscribed to their list.

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