15 months ago I wrote about 2 free tools that I was using as an alternative to outsourcing link building. Since then I have upgraded both to premium accounts and continue to use them on a regular basis
You can read that article at:
Running an IM related forum means that I spend lots of time testing tools and products many of them aren’t worth recommending so after a month or two I stop using them or cancel my subscription. There are usually several reasons I don’t stick with them.
1. They just don’t work
2. They are too complicated and take too much work (Synnd)
3. They aren’t really worth the money. (senuke/senukeX)
4. They just miss the point…. (no one needs 100,000 auto generated low quality back links!)
However having said that there are a number of tools i’ve been using for 4 years or more and several I’ve been using over a year.
Both Socialadr and Ezarticlelink are products that I am still using on an almost daily basis while tools like linxboss and serpassist were great for 6 months or so then seemed to lose their power.
As I am in the middle of an SEO competition at the moment (3 weeks in and it seems no one has been sandboxed yet and several of us are on the first few pages of google already..!) I’ve had to dig around and make sure i have the best tools for the job.
It really does seem that for the type of link building that seems works at the moment you don’t need very many fancy expensive tools. Apart from Socialadr (social media links) Ezarticlelink (article and blog back links) and the new tool I’ve started to use Build My Rank you really don’t need much more (Fiverr is proving valuable at the moment but more of that later) and I suspect i am over doing it with those 3.
I’ll be creating a full case study next month when the competition is finished but to all intents and purposes I really don’t think that you need to be trying to get thousands of links to you sites. Stick to tools that work in a subtle way and rely on high quality content and you won’t go far wrong.
But don’t take my word for it… TEST TEST TEST.