Internet marketing is a very young business, and is still finding it's feet. For example look at your average IM sales letter, it is pretty much a copy of the type of direct selling that has been used in direct mail over the past 50 years. Recently there have been subtle changes the addition of video and audio (radio ads and infomercials?) but it still has a long way to go before it develops into it's own well defined unique marketing system. This is not to say whats being done now is wrong, virtually every new business type has started by copying it's older rivals . Another aspect of how an … [Read more...]
Variety Is The Spice Of life
Whoops, it's been 7 days since I last posted I can't believe how time flies when you are engrossed in the olympics. Here in spain most of the action happens between 2 am and 5 Pm so as a sports fan my body clock has been thrown into chaos. I've been enthralled by the performances of Michael Phelps, Usain Bolt and the British Cycling Team although I have to say calling Phelps the Greatest Olympian of all time is a bit premature, yes without a doubt he is the greatest swimmer of all time but people like Jesse Owens and Carl Lewis who won medals in multiple events or Olympians like Sir Steve … [Read more...]
Getting New Affiliates
I was chilling out today thinking about ways to attract affiliates and I had a pretty off the wall idea. Why not try to attract affiliates from among your local community? There are lots of demographics who would be happy to promote your products for you, it's just that they probably don't know how to, or even know what affilaite marketing is. Why not place an advert in local shops and local newspapers saying something like: Want To Work from Home? Earn $200-$500 Per Month No start Up fees' Training Given Then when you get enquiries teach them how to use Bum Marketing or create a Bum … [Read more...]
5 Free Tools To Boost Your Site
Looking back at the last few posts it seems i've been a bit Negative and "Preachy " so to get some balance here is a list of 5 really great tools which will help you get your sites to the next level. The great thing about them is that they are free. These aren't listed in any particular order just whichever order I think of them! 1. Ponyfish www.ponyfish.com This is a great tool for creating rss feeds from sites that don't have RSS feeds. Obviuosly if you are using wordpress then you won't need it (you are distributing your wordpress feeds aren't you??) However on some of my sites … [Read more...]
Unveiling The Most Comprehensive Marketing Tool Ever
Contrary to popular belief this isn't some new tool by Matt or Brad Callen, It's much closer to home than that in fact it's sat right between your ears. Yes it's your brain. For some reason people seem to think that it's easier to buy the latest tool than to use what they've already got. I will agree that some tools are excellent and deserve all the accolades that they get but even then it seems some people can't resist placing their brain in the deep freeze while working . Lets take article rewritng tools as an example, honestly which is easier? looking at a sentance and rewriting it … [Read more...]
Reviewing Your Assets
Over the past 10 days I have been reviewing all my old sites old tools and e-books i've bought. I try to do this once or twice a year and it always suprises me how valuable this excecise is. I'll freely admit I make the same mistake that many people make, I get a great idea for a site then go ahead and build it but before i've got it as profitable as possible I'll have another idea and move on to another project. These 2 to 3 weeks session where I review everything allows me to focus on the sites and get them profitable again. 2 sites I spent a day working on last week have already made me … [Read more...]
Have You Got A Strategy?
Grab a Coffee a pen and some paper and write down what your Strategy is. Have you done that yet?? I'm serious...I am about to try to change your life so the least you can do is to humor me for a few minutes, Ok forget the coffee.. Just get the pen and paper. At the top of the piece of paper write the following.. "My Strategy is....................." Right so what have you written down? I bet you had to think about it for a while and i am sure a good percentage of you haven't even got a strategy. Not to worry lets remedy that now. Do you know what a strategy is? I asked a well … [Read more...]







